What's Included:

1. Audience research and precise targeting.
2. 2 x ad sets (Top of funnel, middle of funnel)
3. Creative Development of 2-3 x ads per set to test messaging and formats.
4. Optimised for reach and engagement across Meta platforms (Facebook, Instagram).
5. Regular performance tracking and monthly reporting on impressions, reach, and engagement.
6. Fortnightly campaign adjustments to improve targeting and creative.

Suggested Ad Spend:
$600 - $2,400 AUD per month

What's Included:

1. Custom and lookalike audience creation based on your current customers.
2. 2 x ad sets (Prospecting & Retargeting).
3. Creative development of 3-4 x ads per set, optimised for lead capture.
4. Campaign setup for lead generation (using Meta’s lead forms or custom landing pages).
5. CRM or email marketing integration for automated lead follow-up (optional).
6. Regular performance tracking and bi-weekly reporting on leads generated and cost-per-lead (CPL).
7. A/B testing of creatives and forms to reduce CPL and maximise lead volume.

Suggested Ad Spend:
$1,000 – $4,000 AUD per month

What's Included:

1. Dynamic retargeting setup to re-engage website visitors and cart abandoners.
2. 3 x ad sets (Top of funnel, middle of funnel, bottom of funnel).
3. Creative development of 3-5 x ads per set, optimised for conversions and sales.
4. Conversion optimisation with Meta’s Dynamic Product Ads and catalogue integration.
5. Regular performance tracking and detailed monthly reporting on return on ad spend (ROAS), cost-per-acquisition (CPA), and sales.
6. Ongoing testing of creative and audience strategies to maximise sales.

Suggested Ad Spend:
$1,500 – $6,000 AUD per month