Social Media
Cedar & Stone
Cedar & Stone are an Australian plant based, natural and organic skincare brand. Their product range is designed to promote mindful living and connect individuals with the beauty and benefits of the natural environment.
What We Achieved
Instagram static grid posts
- Blueprinting, scheduling and visually planning the monthly feed layout
- Scheduling and captioning posts
Community engagement via Instagram and Facebook DMs
Project Overview
Hey VA expertly manages Cedar & Stone’s Instagram feed, reflecting their deep connection to the natural world and drawing inspiration from elements like the crystal oceans, natural stones, herbs, flowers, minerals and plants. We channel this inspiration to showcase Cedar & Stone’s holistic and mindful range of products. Our content strategy emphasises visual consistency, engaging captions, and regular updates, with a focus on visually planning the feed layout to ensure a harmonious and aesthetically pleasing look. Each month, we craft a series of posts that reflect Cedar & Stone’s values and align with their overall visual theme. Through high-quality, nature-inspired imagery and thoughtful storytelling, we promote mindful living and highlight the versatility of Cedar & Stone’s family-friendly products.