Social Media Management
Beach Road Naturals
What We Achieved
- Instagram static grid posts
- Blueprinting, scheduling and visually planning the monthly feed layout
- Scheduling and captioning posts
- Community engagement via Instagram and Facebook DMs
- Product shoots
Project Overview
Hey VA expertly manages Beach Road Naturals’ Instagram feed, capturing their love for travel and the ocean. Drawing inspiration from carefully selected ingredients designed to enhance the feel of your skin, we showcase their luxurious body products. Our content strategy emphasises visual consistency, engaging captions, and regular updates, focusing on visually planning the feed layout to ensure a harmonious and aesthetically pleasing look. Each month, we craft a series of posts that reflect Beach Road Naturals’ values, including their emphasis on Australian, organic, and sustainable ingredients. Through high-quality, nature-inspired imagery and thoughtful storytelling, we promote relaxation and highlight the brand’s commitment to luxury and sustainability. Our approach celebrates their original formulas, tested on family and friends, and underscores their dedication to using high-quality oils sourced directly from Australian farmers.