Social Media Management & Photography

Beach Road Naturals

Beach Road Naturals are an Australian, family owned bath and body company focused on creating unique products with natural and functional ingredients on the Australian East Coast.

What We Achieved

Instagram static grid posts

  • Blueprinting, scheduling and visually planning the monthly Instagram feed
  • Monthly grid, story and reel creation
  • Copywriting for captions
  • Hashtag research and implementation
  • Community engagement
  • Product photography

Project Overview

Hey VA expertly manages Beach Road Naturals’ Instagram feed, capturing their love for travel and the ocean. Drawing inspiration from carefully selected ingredients designed to enhance the feel of your skin, we showcase their luxurious body products. Our content strategy emphasises visual consistency, engaging captions, and regular updates, focusing on visually planning the feed layout to ensure a harmonious and aesthetically pleasing look. Each month, we craft a series of posts that reflect Beach Road Naturals’ values, including their emphasis on Australian, organic, and sustainable ingredients. Through high-quality, nature-inspired imagery and thoughtful storytelling, we promote relaxation and highlight the brand’s commitment to luxury and sustainability. Our approach celebrates their original formulas, tested on family and friends, and underscores their dedication to using high-quality oils sourced directly from Australian farmers.

Photo Gallery