Social Media Management, Website & Branding
PMC Property Buyers & PMC Property Management
We appointed Maddi and the team at Hey VA to assist with a complete Brand Re-Fresh. We were so pleased with the outcome that our relationship with Hey VA has now evolved into a number of Ad Hoc marketing and design projects. No job is too big or too small…they are agile, responsive and a very friendly team to work with. Thank you Hey VA team!
What We Achieved
Social Media Management
- Content creation
- Blueprinting, scheduling and visually planning the monthly Instagram feed
- Monthly grid, story and reel creation
- Copywriting for captions
- Hashtag research and implementation
- Ad hoc photography
Branding
- Brand Values
- Brand Personality
- Brand Keywords
- Logo & Icon
- Brand Colours
- Typography
- Image Direction
- Application
Website
- User-friendly sites built on WordPress
PMC Property Management - Branding & Website Redesign
Will and James partnered with us to refresh the brand identity for PMC Property Buyers. The vision was to evoke a sense of dependability, professionalism, and innovation while maintaining a contemporary and reputable image.
The refreshed brand features a modern, distinctive colour palette of deep blues and neutrals, symbolising trust and commitment and linking the brand to the ocean. The image direction focuses on oceanic themes, properties, and houses, aligning with the brand’s core values and market. Our comprehensive brand and style guide established a consistent visual identity across all marketing materials, reinforcing brand recognition and trust in PMC Property Buyers.
Will and James also engaged us to manage their social media presence. Our content strategy emphasises visual consistency, engaging captions, and regular updates, with a focus on a harmonious and aesthetically pleasing Instagram feed. Each month, we craft a series of posts featuring recently purchased properties and client testimonials, enhancing engagement and showcasing the success of PMC.
PMC Property Buyers - Branding & Social Media Management
Will and James partnered with us to revitalise the identity of PMC Property Management. We created a comprehensive brand guide that seamlessly integrated elements of the PMC logo, typography, and application while differentiating the property buying and property management businesses through distinct visual directions, colours, and imagery.
This approach highlighted PMC Property Management’s unique values, mission, and goals. The vision for the brand was to evoke honesty, empathy, excellence, and trust. The colour palette, featuring deep blue, sky blue, and ivory, effectively conveys these themes. The image direction emphasises warmth and trust, showcasing professional-client interactions and trusted partnerships, reinforcing the brand’s commitment to integrity and excellence.
We were also engaged to revitalise the PMC Property Management website. The result is a user-friendly, responsive site with a sleek, modern design. The website features the new brand identity and effectively highlights their bespoke services. Visitors can easily navigate the site and understand PMC Property Management’s business, services, and approach.
