Branding, Social Media & Website

PMC Property Buyers / PMC Property Management

PMC Property Buyers and PMC Property Management were founded by Will Hosking and James Freudigmann in 2014 after working a number of years in the industry witnessing buyers and owners being taken advantage of. PMC Property Buyers assist clients achieve their dreams of owning their very own piece of Australia. PMC Property Management assists property investors protect and maximise their returns.

We appointed Maddi and the team at Hey VA to assist with a complete Brand Re-Fresh. We were so pleased with the outcome that our relationship with Hey VA has now evolved into a number of Ad Hoc marketing and design projects. No job is too big or too small…they are agile, responsive and a very friendly team to work with. Thank you Hey VA team – we look forward to continuing to work with you all in 2024!

PMC Property Management - Branding & Website Redesign

Will and James also partnered with Hey VA to revitalise the identity of PMC Property Management. We created a comprehensive brand guide that seamlessly integrated elements of the PMC logo, typography, and application while differentiating the businesses through distinct visual direction, colours, and imagery. This approach highlighted PMC Property Management’s unique values, mission, and goals. The vision for the brand was to evoke honesty, empathy, excellence, and trust. The colour palette, featuring deep blue, sky blue, and ivory, effectively conveys these themes. The image direction emphasises warmth and trust, showcasing professional client interactions and trusted partnerships, reinforcing the brand’s commitment to integrity and excellence.

Following the successful brand refresh, Hey VA was engaged to revitalise the PMC Property Management website. The result is a user-friendly, responsive site with a sleek, modern design. The website features the new brand identity and effectively highlights their bespoke services. Optimised for search engines to enhance visibility, the new site attracts potential clients seeking trusted and professional property managers. Visitors can easily navigate the site and understand PMC Property Management’s business, services, and approach, ensuring a seamless and informative user experience.

PMC Property Buyers - Branding & Socials

Will and James partnered with Hey VA to refresh the brand identity for PMC Property Buyers. The vision was to evoke a sense of dependability, professionalism, and innovation while maintaining a contemporary and reputable image. The refreshed brand features a modern, distinctive colour palette of deep blues and neutrals, symbolising trust and commitment and linking the brand to the ocean. The image direction focuses on oceanic themes, properties, and houses, aligning with the brand’s core values and market. Hey VA’s comprehensive brand and style guide established a consistent visual identity across all marketing materials, reinforcing brand recognition and trust in PMC Property Buyers.

PMC Property Buyers engaged Hey VA to manage their online and social media presence. Our content strategy emphasises visual consistency, engaging captions, and regular updates, with a focus on a harmonious and aesthetically pleasing Instagram feed. Each month, we craft a series of posts featuring recently purchased properties and client testimonials, enhancing engagement and showcasing their success.