Kim Jones

Kim partnered with Hey VA to create a professional brand identity for her business as a change agent and transformational coach. The vision was to develop a brand that evokes a sense of calm, spiritual belonging, and connection, while being uplifting and timeless. Her branding incorporates friendly shapes and symbols that represent change, creating an inviting and minimalistic aesthetic. Drawing inspiration from natural imagery and golden sunlight, the brand identity uses a colour palette of gold, silver, mist, moss, and pistachio to establish a serene and elegant atmosphere. This carefully curated design approach ensures that the brand resonates deeply with Kim’s clients, reflecting the transformative journey they embark on together.